Free Marketing Budget Dashboard Template Download
Available for Download in PDF, Google Sheet, EXCEL Format
Marketing Budget Dashboard Template Preview
Marketing Budget Template
Instructions
Use this tool to set and track your marketing budget.
1. In the "Marketing Budget" tab, record your budget categories and allocated budgets.
2. Each month, track your spending by inserting the actual amount of money spent for each category.
3. View the automatically generated Dashboard charts in the "Actual vs Budget", "Spending Summary" and "Budget Category Breakdown" tabs.
Marketing Communications Budget Template
Marketing Budget | ||||||||||||||||
Budget Categories | Total Budget | Year To Date Spend | Budget Remaining | % Remaining | Jan | Feb | Mar | Apr | May | Jun | Jul | Aug | Sep | Oct | Nov | Dec |
Software & Subscriptions | $85,000 | $61,000 | $24,000 | 28% | $15,000 | $15,000 | $15,000 | $15,000 | $1,000 | |||||||
Public Relations | $35,500 | $20,820 | $14,680 | 41% | $500 | $20,000 | $100 | $50 | $20 | $25 | $50 | $75 | ||||
Advertising (print) | $12,000 | $1,140 | $10,860 | 91% | $300 | $600 | $200 | $40 | ||||||||
Advertising (online) | $60,000 | $55,000 | $5,000 | 8% | $5,000 | $5,000 | $5,000 | $5,000 | $5,000 | $5,000 | $5,000 | $5,000 | $5,000 | $5,000 | $5,000 | |
Content Production | $36,000 | $34,000 | $2,000 | 6% | $500 | $30,000 | $500 | $1,500 | $1,000 | $500 | ||||||
Events & Sponsorships | $180,000 | $61,500 | $118,500 | 66% | $20,000 | $40,000 | $1,000 | $500 | ||||||||
Creative Agency Fees | $240,000 | $240,000 | $0 | 0% | $20,000 | $20,000 | $20,000 | $20,000 | $20,000 | $20,000 | $20,000 | $20,000 | $20,000 | $20,000 | $20,000 | $20,000 |
Contact Lists | $36,000 | $14,300 | $21,700 | 60% | $12,000 | $2,000 | $300 | |||||||||
General Admin | $15,000 | $3,260 | $11,740 | 78% | $50 | $340 | $2,000 | $400 | $200 | $50 | $200 | $20 | ||||
Memberships & Associations | $25,000 | $26,000 | -$1,000 | -4% | $0 | $10,000 | $5,000 | $1,000 | $10,000 | |||||||
Totals | $724,500 | $517,020 | $207,480 | 29% | $73,350 | $140,340 | $49,600 | $42,200 | $25,550 | $26,570 | $26,240 | $36,025 | $25,070 | $25,575 | $26,500 | $20,000 |
Cumulative Spend | $73,350 | $213,690 | $263,290 | $305,490 | $331,040 | $357,610 | $383,850 | $419,875 | $444,945 | $470,520 | $497,020 | $517,020 |
Actual Spend vs Budget
S250,000
■
$200,000
$150,000
s100,000
$50,000 --
$0
Software & Public Relations Advertising Subscriptions (print)
Advertising (online)
Content Production
Events & Creative Agency Contact Lists General Admin Memberships &
Sponsorships Fees Associa tions
$150,000
$100,000
$50,000
Spending by Month
Total Cumulative Spend
$800,000 •
$600,000
S400,000
$200,000
so so -
Jan FeD Mar Apr May Jun Jul Aug Sep Oct Nov Dec
Allocated Budget Year to Date Spend
Software& Subscriptions
Public Relations Advertising (print)
Advertising (online)
Content Production
Events & Sponsorships
Creative Agency Fees
Contact lists
General Adm in
e Memberships & Associations
Software& Subscriptions
Public Relations Advertising (print)
Advertising (online)
Content Production
Events& Sponsorships
Creative Agency Fees
Contact lists
General Admin
Memberships & Associations
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